Bushido coffee is packaged in beautiful Japanese style jars. They have hieroglyphs and an inscription in Russian that the coffee is from Switzerland. Despite the Japanese symbols, the coffee is produced by Swiss specialists, whose customer is the Japanese company Bushido Group Ltd.
The latest technologies are used in production. The beans are roasted by hand. Thanks to the gentle treatment and blending, the product is highly valued by consumers. The concept of this coffee as Japanese comes from the German advertising company Kakoii.
They decided to take advantage of our compatriots’ passion for everything exotic and premium. And that's why the new brand sounds like Bushido. The products are received by consumers in the post-Soviet space, Americans and Koreans.
Production component
One of the mass production coffee factories produces this brand. Produced using uniform hand-roasting technologies and natural cooling under the purest alpine air.
For soluble specimens, use clean mountain water. Grains are purchased from different countries and regions. But despite the fact that these are not exclusive deliveries from high mountain plantations, the product is decent, with Swiss quality.
Available:
- ground;
- soluble;
- bean types of coffee.
Trademark "Bushido": history and description of the brand
In Japanese, Bushido means “samurai code of honor.” The history of the brand’s creation begins in the Land of the Rising Sun, where coffee was second in popularity to tea. Moreover, instant drinks were not in demand. In the 90s of the last century, enterprising businessmen tried to prepare a light-roasted freeze-dried variety. Consumers liked the new product, but grain and ground varieties began to be sold only 10 years later.
All products called “Bushido” are produced in Switzerland at the HACO Ltd. plant, and masters from Italy work on the blends.
In Russia, the coffee customer is Hors Ltd., which also owns other brands:
- Egoiste;
- Infinity;
- Today;
- Elza;
- "Moskoffee"
The packaging design with hieroglyphs, recognizable among other cans and bags, was developed by the German advertising agency Kakoi. Due to the unusual design, many consumers believe that they bought real coffee from Japan.
You can buy Bushido coffee as Swiss, but don't think it's Japanese.
Bushido product line
The Horse online platform offers you to familiarize yourself with the full list of products. Brand portal, with only 4 types of freeze-dried drinks.
Red Katana
These are strong, slightly tart drinks with a rich aroma, containing granules of various East African Arabica beans. Sold in bright red packages. The taste has wine notes, with a long aftertaste.
Black Katana
Cans with black labels. Drink with grain mix. The manufacturer calls this mixture Veracruz, and it is also called smoked because the grains are roasted using hot coals. This is a dark grain treatment. The drink smells of smoke from a fire. It is concentrated and slightly bitter.
Secrets of coffee production
The harvested crop is sorted and the best raw materials are sent to Swiss and Italian factories. There it is manually roasted for 25 minutes over low heat (at about 220°C) in wood-burning ovens and cooled in the fresh air for 10 days.
Roasting is carried out under the supervision of masters who continuously monitor the process.
Ground species
Here are the same types as coffee beans:
Original Bushido made from medium roasted ground beans. Selected grains from Tanzania and South America. Coffee with a persistent, refined aroma and a strong chocolate taste with bitterness.
Specialty, represented by a blend of grains. With a persistent attractive aroma and rich, rich taste. The aftertaste is long and coffee-like.
A separate assortment of the Wood series of the brand
Introduced for Betamax, but with Italian production:
Arabica forte from Tanzania and Kenya. Oak wood is used to roast the beans. The drink is tart and rich.
Delicato has Colombian and Ethiopian Arabica beans. The beans are roasted using orange wood.
Bushido Original Coffee
+++++++++ Good day everyone! +++++++++
Finally, my little hands got around to writing a review for this coffee.
I love coffee, especially in the morning. Of course, nothing beats freshly ground and brewed coffee. But... apparently not made by me( There is a wonderful coffee machine, there is a hand mill (the grinding is exactly for this coffee machine), in the end there is a copper Turk, but... No matter what kind of coffee I try to make, it turns out outright rubbish( Perhaps not I take those varieties, or my hands are in the wrong place;) So for “brewed” coffee I had to buy a capsule coffee maker, but basically I have to be content with instant coffee.
I've been chasing Bushido for a long time (not because it's not on sale, but I caught a promotion at a discount, since it's not cheap, and it would be a shame if I bought it at full price, but didn't like it).
So, I caught the promotion and bought a jar. I don’t remember the exact price (it was before the New Year), but I remember that even with the promotion it cost me more than many others without a discount.
So, here it is - the treasured jar:
I don’t really understand why “the best Japanese quality” if Arabica coffee is made in Switzerland? Well, okay, high hopes were placed on it precisely because it was made in Switzerland. This for me was a guarantee of quality. Swiss cheese and chocolate immediately came to mind... For the same reason, it is clear why the price for it is an order of magnitude higher than for coffee packaged here:
The sides of the jar are also unusual; through the “coffee grain” you can see magical granules-crystals:
Cap with logo:
Opens, remove the protective foil:
As you can see, the coffee crystals are neat and of the same color. Not overcooked. No coffee dust.
Pour into a cup:
Fill with “hot, but not boiling water”:
The appearance of the finished coffee and the aroma did not make much of an impression(
If I didn’t know what kind of coffee this was, I would have thought it was ordinary coffee in the mid-price category.
I usually add milk or cream to my coffee (I can’t have black). This time I decided to add ice cream. Build a view)))
Of course, it became more fun with ice cream, but...
The coffee is generally good, but quite ordinary. Yes, there is no sour aftertaste, but at the same time it does not have “its own face.” This jar is long gone, but if someone treats me to something like this now, I won’t recognize him. He's kind of faceless.
I expected it to be as close in taste and aroma as cooked, but no(
I would be willing to buy coffee at full price if it was worth it. In this case it’s not worth it. I’d rather take the same Jacobs.
Counterfeits of Bushido coffee
In order not to waste money on counterfeit products, it is recommended to purchase original Bushido coffee at trusted outlets that specialize in selling various types of coffee and tea.
They check for counterfeit using several parameters.
Basic parameters that will help distinguish an original product from a counterfeit one:
- packaging material. All types of instant coffee are packaged in glass jars, so the product in a plastic container is counterfeit;
- logo. Packages with original Bushido products contain a corporate logo - a coffee bean in a 3D projection, embossed on a glass jar;
- price. The minimum cost of a can of coffee in 50 g is 300 rubles, in 100 g - 550-600, depending on the type;
- barcode and date of manufacture. They match on the original can.
Bushido coffee is a premium quality product that will be an excellent gift for loved ones or a reason to pamper yourself, no matter how much it costs. Original products will reveal all the richness of coffee beans.
The best coffee brands in the world are available for purchase: Black Card from Russia, Jockey, German Dallmeier, Nescafe, Mehmet Efendi, Jacobs, Davidoff.
How to cook and where to buy
In addition to ground (ed, black, kodo), the bushido brand has a separate line produced in Italy. It's called Wood Roasted Coffee, and it includes three types:
- Delicato;
- Intenso;
The highlight of the can series is that the ground bushido is roasted over wood.
It is better to grind original Bushido coffee beans based on the brewing method. Manufacturers recommend fine grinding for Turkish coffee, coarse grinding for geyser brewing and French press. The ground form uses a medium grind, suitable for brewing using any method.
Since there are a lot of non-original goods on the market, it is worth buying original products from trusted and honest sellers. When purchasing bushido, be sure to check the manufacturer’s quality certificates. Its price is above average (for a package of 250 grams you need to pay 600-700 rubles, depending on the type - Red, Kodo, 24 Karat). It is better to buy it cheaper on the Internet, on sites specializing in coffee. They may offer attractive discounts and promotions. Bushido premium instant coffee has a natural and rich taste that is worth the money spent.
Japanese coffee Bushido has received positive reviews from both experts and ordinary gourmets. Bushido instant coffee will appeal to those who like a drink that is not too strong, while coffee beans will appeal to fans of a natural mixture with a persistent taste and aroma.
Lines of instant, ground and grain products and how much they cost
The company sells ground, instant and bean coffee. Today, the Bushido brand produces several types of products. If initially only instant products were produced in Japan, now the range has been expanded to include grain and ground products.
Bushido Katana Gold 24
With the addition of edible gold This is the most expensive type of instant coffee in the Bushido product line. A 100 g jar costs about 1800 rubles.
The peculiarity of the product is that 24 carat edible gold has been added to the coffee granules. Thanks to this, it not only has a rich taste, but also has a rejuvenating effect on the body: the combination of coffee and gold is a source of antioxidants.
The finished drink has a rich taste due to the intense roasting of the beans.
Bushido Katana
The classic strong taste of a quality product, which is distinguished by its tartness and bitter aftertaste - this is all about Bushido Katana. This is the first variety of the product to be produced in Japan in the 1990s.
With fruity taste and sourness
The cost of a can (100 g) is about 600 rubles. Made from noble Arabica beans that were collected from plantations in South and Central America and roasted over hot coals.
The finished drink has the taste of a drink brewed in a cezve according to a classic recipe, leaving a light fruity aftertaste with sourness.
Bushido Red Katana
This is the original representative of the line of instant coffee from Bushido. Granules are obtained by freezing grains collected on African plantations. The cost of a can is about 700 rubles.
With wine aroma
The prepared drink has a rich taste and original wine aroma. After drinking there is a long aftertaste. Consumers note that Bushido Red Katana coffee tastes almost no different from espresso made from ground coffee in a coffee machine.
Light Katana
Bushido Light Katana has a mild fruity taste - coffee with the mildest taste of the entire line of granulated products of this brand. It can be drunk without adding sugar or cream due to its soft, velvety taste. The cost of a can (100 g) is about 550 rubles.
This type will appeal to those who like subtle fruity notes in a prepared drink of minimal strength.
Bushido Kodo
This type of Kodo coffee from TM Bushido will appeal to fans of the “ground in instant” blend, which has recently been produced by many manufacturers.
A richly flavored blend of ground and instant coffee
Cost (100 g jar) – about 700 rubles. A distinctive feature is the presence of ground grain particles in sublimated granules. Thanks to this, the finished drink has a rich aroma and taste that resembles a natural product brewed in a Turk.
Bushido Delicato
With a fruity flavor and jasmine aroma. This type can be found in the form of ground coffee for brewing in cezves and as beans. Delicato coffee has a medium roast. Roasting is done on orange wood. The finished drink has a floral aroma with a hint of jasmine and a dense taste with fruity notes.
Original taste of Bushido Forte
With a taste of forest berries and oak smoke. The grains for this product are roasted over oak wood, the degree of roasting is medium. 100% premium Arabica beans are used for production. The taste is dense, pronounced, with notes of wild berries, citrus and smoke from oak branches.
Bushido Intenso
You can feel the caramel and hazelnuts. Premium Arabica coffee beans are roasted on olive wood. The finished drink has a rich, rich taste with pronounced notes of caramel and a hint of hazelnut.
